Rabu, 07 September 2011

Passion Vs Obsession

By Derek Fredrickson

What am I passionate about? Skiing - pretty much everything about it. I ski every weekend from November to April and do the same with my kids. I like other crazy and outrageous outdoor activities but pretty much anything to do with snow on the ground and two boards on my feet will make me a happy camper.
However, I'm beyond passionate for skiing. I have to say I am obsessed with skiing. Ask any member of my family. And when I say obsessed I mean beyond just having ski pictures and posters in my office or at home (which I have).
I read ski magazines on summer vacations at the beach. My iPhone wallpaper is skiing. When we play family games about favorites (what's your favorite color, favorite food, etc.) - mine all have to do with skiing. I keep every issue of all four (yes, there are 4) ski magazines. I mostly wear t-shirts to work and they all have skiing references or photos on them (my favorite is the spin off from the "Got Milk" campaign and says 'Got Powder?') I follow the top ski racers on Twitter, YouTube, Facebook, etc. I even bid (and won) on a pair of autographed Lindsey Vonn skis for my daughter.
I think my obsession is good - it teaches my kids to focus on what you believe in passionately - no matter what. My 7 year old daughter Claire now wants to grow her hair really long so she can wear it in a pony tail like Lindsey Vonn. How crazy is that? She's passionate about skiing and almost obsessed. I don't think that's overdoing it.
I see myself as I write this article - I could continue on and on and on - but maybe not everyone is as crazy obsessed with skiing as I am. And, wondering "what does this have to do with authentic internet marketing?" But, it does show people how it is good for the soul (and the business) to embed obsession into their values.
Now, I'm also obsessed with authentic Internet marketing. It started out as a hobby when I began working with my wife under 2 years ago. I read some books, studied some courses online, and followed some of the best online mentors. I learned everything about online marketing and then some. I took this passion and then went even further - to see what I could do for our business.
You could say I took my wealth of online marketing knowledge and turned it into something really authentic. Something people can learn from easily in a step-by-step manner to implement in their own business so they can see similar results. Now, I'm obsessed with teaching and sharing how you can authentically market your business on the Internet.
Your Assignment:
What are you passionate about? Make a list of the 5 things that first come to mind when you ask yourself that question. They must be the first 5 that come to mind. If it takes longer to think about it, they are not front of mind and something that you're probably not always thinking about. They can be values, work, hobbies, etc. For me, it's about helping people, learning, family, skiing and doing the right thing. Now, which of these could you do all day long for free? If you were given $1 million dollars tomorrow, which of those 5 would you still wake up each and every day saying - "I can't wait to get started." This is your obsession. Follow that and do everything you can to make it a reality and good things will come.

Article Source: http://EzineArticles.com/5180696

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